Brat summer is officially over,” declared co-presenter AJ Odudu. “Get ready for Big Brother autumn.” If that means nothing to you, you probably weren’t the target audience for Big Brother: Live Launch (ITV2/ITVX).

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The first live episode of the new series of Big Brother aired on Sunday night and fans of the show reckon they've already worked out who will be crowned the winner

The new series of Big Brother kicked off on ITV2 tonight, with a former butler to the King among the contestants. Nathan, 24, disclosed that he had served Charles before transitioning into a pork salesman and also had the opportunity to work with Queen Camilla.