Researchers from Western University, Stockton University, and University of Massachusetts Amherst have published a new study ...

Researchers from Western University, Stockton University, and University of Massachusetts Amherst published a new Journal of Marketing article that ...

One day there may be another innovative product that hits the cultural zeitgeist, but even then experts say the fall favorite is here to stay.

As Gaza marks the grim anniversary of the outbreak of war, its echoes continue to resonate across Southeast Asia, a region ...

The latest ad films and campaigns from Kalyan Jewellers, Platinum Guild International, Taneira, Homefoil, Swiggy, Maruti ...

Campbell’s recent decision to drop Soup from its name marks a bold shift in the company’s strategy as it expands its snack ...

Retail design strategically utilises space, aesthetics, and functionality to enhance the shopping experience. Zentia's ...

First introduced as the Timberland boot in 1973, Timberland's timeless Original Yellow Boot—informally referred to as The ...

The sandwich, which is available starting Oct. 10 while supplies last, could help the chain recover traffic and sales. It swaps the Big Mac’s beef patties for tempura-coated chicken.

Can a simple circle really be ‘ominous’? The ChatGPT creator’s potential logo change is a brand Rorschach test. Just as ...

Rebekah Doyle, an Emmaus mother of three boys, plans to open Cafe 23 – an eatery “catering to the health-conscious foodie” – ...

From boycotts to protests, to fashion and art shows and student encampments, we take a look at how the world showed up for ...