PepsiCo is making these changes because consumers, strained by a run-up in inflation, have been buying fewer snacks. When ...

Zapp’s™, a Cajun-inspired brand of kettle-style potato chips and Pretzel Stix, is bringing its parade of flavors and festive energy to New Orleans’ pr ...

Of course, with so many different chip brands to choose from, narrowing down the perfect potato chip can be a bit of a chore.

PepsiCo is tackling shrinkflation by offering 20% more chips in select bags, aiming to entice customers with better value ...

These Kettle Cooked Cajun Spice Flavored potato chips are the latest Lay's flavor to hit store shelves. Unlike other chips, ...

Over a quarter of brands currently participating in the endorsement landscape entered it for the first time during the last 12 months. However, only 4% of these newcomers entered into multiple ...

Potato chips are arguably one of the most iconic American snack foods, but they're not unique to the U.S. Here's what makes ...

Newly appointed CFO Tim Bosslet said the company is leaning into its simple messaging to attract a wider net of consumers.

Every region in America has a potato chip that the locals will go to war over, claiming it’s better than Ruffles. To avoid a ...

At one point, Detroit was the potato chip capital of the world, home to over 40 local chip brands. Today, only Better Made has survived, thanks to its crisp, lightly salted classics. One of their ...