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Unlike my mum, who I'm sure loves me deeeeeeppp in her heart somewhere, I'm incredibly sentimental. I had always planned to ...

October Prime Day is here. To find the best deals in every category, follow all of our Prime Day coverage. This isn’t our ...

If you’re looking for the perfect present for the Barbie-obsessed kid in your life - don’t miss this deal on a supersize ...

Playing with dolls is a favorite childhood memory for many. This neat DIY can help you pass those memories on by turning a ...

Hi Barbie! Want to celebrate Diwali? Mattel has announced the release of its first Diwali doll. Here's what went into the ...

Mattel is launching its first Diwali Barbie doll designed by Indian fashion designer Anita Dongre in celebration of the ...

The retailer is offering a mix of exclusive toys and affordable prices as it gears up for the crucial holiday shopping season ...

Target's 2024 top toy list has exclusives including LEGO Disney and Star Wars sets plus Marvel toys including Spider-Man ...

There were savings aplenty across a host of much-loved brands, from Lego and Barbie to Squishmallows ... If your little one is obsessed with Gabby’s Dollhouse, you might want to consider ...

Two modern-day icons have teamed up for the drinkware collab of back-to-school season: Barbie and Stanley. Stanley has dropped new limited edition Barbie Quenchers in 40-ounce sizes every day this ...

After 2023's smash success of Greta Gerwig's "Barbie," Kreiz has become one of the most intriguing figures in Hollywood. Kreiz, who arrived at Mattel in 2018, is credited with turning the toy ...