“Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage is unveiling Wednesday a ...

Your Mountain Dew can is going to look different soon. The image experts at parent company PepsiCo are sprucing up the Mountain Dew messaging, emphasizing the outdoors with a makeover coming in ...

They’re dewing it again. Mountain Dew revealed their “new visual identity” on Tuesday — including dropping the “MTN” abbreviation it took on in 2009 and bringing back the full ...

“Born in the mountains, the distinctive citrus flavor of Mountain Dew propelled the brand to become a global cultural phenomenon, giving us a rich history to lean into as we reimagine the next ...

Mountain Dew is returning to the mountains with a revamped visual identity, according to information shared with Marketing Dive. A new logo includes the brand’s eponymous topography, along with a ...

On Tuesday, the brand revealed its latest brand identity, bringing back the full "Mountain" in its name and dropping the "MTN" abbreviation it adopted in 2009. “Born in the mountains, the ...

Mountain Dew mavens are still sharing their suspicions as to the beverage's annual mystery flavor. For the sixth year in a row, PepsiCo has released a Mountain Dew VooDew drink ahead of Halloween ...