The new tactics, strategies, philosophes and responsibilities needed for brands to build real, lasting relationships with Gen ...
PRWeek UK editor John Harrington said: "PRWeek is proud to launch this new set of awards for 2024: the PRWeek People & Places ...
Though not inherently a voter advocacy nonprofit, Gen Z for Change has also been utilizing influencers as authentic civic ...
NEW YORK: A year after the October 7 terrorist attack by Hamas on Israel, which set off a war on multiple fronts in the ...
Gen Z hates being sold to, Powell Communications’ Tara Benabid says, which is why brands need to engage, not just advertise. Gen Z as a generation is defined by contradiction. We reject overt sales ...
Public affairs experts have given their assessment of Labour’s first 100 days in power, amid concern over Downing Street’s ...
Brands are engaging in a disinformation war in a bid to boost their bottom line, according to Jake McLeod, director and head of UK digital crisis at Edelman.
To mark World Mental Health Day 2024, PRWeek asks 24 professionals from across the comms industry what they think would ...
The partnership will combine Real Chemistry’s consultative and strategic expertise with Corval’s commercialization planning ...
The gender equity initiative also announced the rollout of its first health and wellness guide designed for marketers.
Communications leaders from Walmart, Dell, General Mills talk about how their teams use AI, and what they demand from agency partners.
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